BURGER KING

WHOPPER SPRAY

INTEGRATED CAMPAIGN

IF IT’S NOT A WHOPPER, WHOPPERIZE IT.

April’s Fool prank. Spray other food with the new Whopper Spray to make it taste like your favorite burger.

CREDITS

AD Marta Berardini // AD Ignacio Gonzalez Sbiglio // CW Harold Maguire

This is a student work. Names, characters, brands, places and incidents either are products of the author’s immagination or are used fictitiously. It is designed to showcase the student’s ability to work with real world brands in real world applications. Any resemblance to actual events, brands, campaigns, locales pr people, living or dead, is entirely coincidental. This presentation is meant for educational purposes only.